Google Hummingbird, Instagram video and Pinterest sponsored posts: This year brought us many new forms of content marketing to contend with, platform updates, and, of course, new players in the digital marketing landscape.
Take a walk down memory lane with a few of the top social media trends of 2013. Or, if you want a power boost for your arsenal of social media best practices in 2014, check out these quick, informative reads:
- A New Way to Advertise on Twitter: Unlock the secrets of the Twitter Lead Gen cards – nifty forms of Twitter advertising that we may be seeing a lot more of in 2014. Our own Kevin Murphy (@kevmurphy) dug up this find on the Webtrends Blog.
- Top Trends of 2013: They say that by looking into the past we can plan for the future. Same goes for social media. Megan Blankenship (@messengerbird85) found this Huffington Post gem that dives into the top social media trends of 2013 and how they’ll change in 2014.
- The Big Changes: Social media is on a roll and will be bigger in 2014. Worried you’re going to get left behind? Don’t be. This LinkedIn article, discovered by Darcie Meihoff (@darciemeihoff), will get you ready for what’s to come.
- Get with B2B in 2014: There are going to be lots of marketing trends in 2014…but which ones will lead to success? Julie Yamamoto (@JulieY) stumbled upon this Business 2 Community article that will help you find your 2014 road map to business success.
- 2013’s Marketing Evolution: Kevin Murphy steps up to the plate and delivers a home run with this SiriusDecisions blog post that discusses the rapid evolution that marketing automation underwent in 2013.