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Size Matters: Optimizing Photographic Composition for Social Media
Imagine this scenario: You’ve been tasked with collecting photo assets from a trade show event. The photos will be used for social media and that’s all the direction you get. This is a fairly common...
View ArticleGender Disparity, Content Mistakes & Digital Marketing Stats
Cloudy, cool mornings? That sounds more like Portland! Whether it’s an overcast morning or an overwhelmingly hot afternoon this week, put your feet up, unwind, and delve into our team’s latest and...
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How to Become a Social and Mobile Advertising Superhero
Photo Courtesy of Hero Conf Portland played host to Hero Conf this year and needless to say, it was two full days of PPC, social advertising and landing page optimization awesomeness. If you’re a big...
View ArticleDigital Marketing Nirvana
Photo Courtesy of Digitas Photos 10, 9, 8 . . . The countdown to SXSWi 2015 is on! This will be my first time to experience SXSWi and I can hardly wait. As a digital communications professional...
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NASA Takes Social Media & PR Out Of This World
Earlier this year, I had the opportunity to have an experience of a lifetime when I was chosen as one of 50 people to watch the launch of CRS-5, the SpaceX rocket to resupply the International Space...
View Article17 Video Tactics To Improve Your SEM Campaign Today
Co-authored by Devan Brown CMD presents its top video marketing takeaways from SEMpdx: http://www.cmdagency.com/blog/wp-content/uploads/2015/02/Devan-Interview.mp4 With 2015 shaping up to be the...
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Social Media Tool Review: Chirpify, Hashtags and Demand Gen on Twitter
A tweet is great, a hashtag is cool – but what can they actually do when it comes to lead gen? Well, that’s the question every marketing and social media professionals have been asking themselves for...
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Prepare for 2014′s Social Media & Marketing Trends: What We’re Reading Now
Google Hummingbird, Instagram video and Pinterest sponsored posts: This year brought us many new forms of content marketing to contend with, platform updates, and, of course, new players in the digital...
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CMD Earned Media Review: Four Social Media Tools to Explore
TThe CMD incubator group originated as a way to discuss and explore the latest trends in digital and social media. With three years of early-morning gatherings (and lots of coffee) under our belt,...
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Matchmaking for content creators: What agencies and brands really want
So you want to monetize your blog, or perhaps you’ve been at it for a while and want to put a finer point on your social ROI and your interactions with business partners. The good news for content...
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Four Tips for Social Media Success During Trade Show Season
You won’t see it on any calendar, but we all know what time of year it is: it’s trade show season. Not long after 2013 hit, the personal holiday season was put aside and trade show season kicked into...
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Social Drives Mobile Content
“What about mobile?” The easy responses are . . . “we’ll make a mobile web page, or we’ll design it to be responsive . . .” But just because you build it, doesn’t mean your audience will ever see it....
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Explore The Expedia Find Yours Wall
Next time you’re visiting Bellevue, Washington, head to the top of the hill and check out one of CMD’s latest projects inside the headquarters of Expedia, the global leader in online travel. The...
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What Do Twitter, CMD and Olympic Fencing Have in Common? (Psst . . . It’s All...
Every four years, the best athletes in the world gather for two weeks of grueling competition. Now, after two successful consecutive Olympic appearances, Oregon native Mariel Zagunis will travel to...
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Tool-Spotting: Two Content Marketing Tools to Check Out
In the ever-evolving practice of marketing communications, “content marketing” is the word of the day. There are multiple software as a service (SaaS) tools available in this arena, and each of them...
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Twitter Tips for Community Managers at Events
It’s always a good workweek when there is a little volunteer and learning time in the mix. A highlight of my week was attending the Communicators Conference, an annual event co-hosted by the PRSA...
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THE MANY DIMENSIONS OF SOCIAL YOU
More social media choices reveal different reflections of ourselves—is the picture always clear? Some futurists predict that one day, we may not feel so compelled to post, update, check in and share as...
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Hot Headlines This Week: Twitter Ads, Google+ Brand Pages, and Peanut Butter...
With thousands of headlines and tips being shared on Twitter alone each hour, we think it’s helpful to share our favorites – the articles and blog posts that really stood out this week as being most...
View ArticleHot Headlines This Week: Future Tech, Klout Scores and Gamification
With thousands of headlines and tips being shared on Twitter alone each hour, we think it’s helpful to share our favorites – the articles and blog posts that really stood out this week as being most...
View ArticleHot Headlines This Week: Twitter Tips & Klout Scores Galore
Hot Headlines This Week With thousands of headlines and tips being shared on Twitter alone each hour, we think it’s helpful to share our favorites – the articles and blog posts that really stood out...
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